Facebook, Google +, Twitter, MySpace, YouTube, Vimeo, Vine, LinkedIn, Yelp, FourSquare, etc. With so many different social media sites out there, you might have asked yourself some of the following questions. Which ones are right for me? Which ones can help my business grow? Which ones are a waste of time? What does this all mean for me and my business?
Let's start with the question, what is social networking? Social networking is the grouping of individuals into specific groups, like small rural communities or a neighborhood subdivision, if you will. Although social networking is possible in person, especially in the workplace, universities, and high schools, it is most popular online.
This is because unlike most high schools, colleges, or workplaces, the internet is filled with millions of individuals who are looking to meet other people, to gather and share first-hand information and experiences about cooking, golfing, gardening, developing friendships professional alliances, finding employment, business-to-business marketing and even groups sharing information about baking cookies to the Thrive Movement. The topics and interests are as varied and rich as the story of our universe.
When it comes to online social networking, websites are commonly used. These websites are known as social sites. Social networking websites function like an online community of internet users. Depending on the website in question, many of these online community members share common interests in hobbies, religion, politics and alternative lifestyles. Once you are granted access to a social networking website you can begin to socialize. This socialization may include reading the profile pages of other members and possibly even contacting them.
The friends that you can make are just one of the many benefits to social networking online. Another one of those benefits includes diversity because the internet gives individuals from all around the world access to social networking sites. This means that although you are in the United States, you could develop an online friendship with someone in Denmark or India. Not only will you make new friends, but you just might learn a thing or two about new cultures or new languages and learning is always a good thing.
At Apolytos Design, we will review your business model, business type, clientele, and other factors to help you make the right decisions of which social media sites are right for your business and determine the best way to integrate them into your website.
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